Team
Role: Head of Design & Research. Defined the design vision, principles, and process.
Team: 24 people. Product Designers, Researchers, DesignOps.
Overview
Led and built a team of 25+, consists of Product Designers, Interaction Designers, Illustrator, UX Writers, and Researchers. Advocated simplicity and created the product design vision & principles, design processes, design system, and career leveling for the team. Led the product design conceptualization of the future version of the services.
Achievements
Launced in November 2022, Hijra Bank App was in the top three of Best Shariah Banking from Indonesia Halal Industry Awards (IHYA). Its P2P Financing App, awarded the most Innovative Sharia Fintech from the Global Islamic Finance Awards (GIFA).